Friday, October 10, 2003

Flash in Advertising

This site for the Ford F150 shows just how far advertising on the Web has come since the "banner ad" and the "Web brochure". This is more like an interactive TV infomercial. You need the Flash 6 plugin for it to work (get it here). A little man will appear in the upper right corner of the page and ask you to select a connection speed. In the broadband mode, the presentation is seamless, interactive and demonstrates just about every technique that a Flash designer can use to create a presentation.

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