Saturday, October 08, 2005

Fun fact - time spent on media

[See previous]

Media, media everywhere, and no time left to think?: "The average American is a ravenous media junkie, consuming up to nine hours a day of television, web time or cellphone minutes, according to new research which raises fresh questions about how technology is revolutionising society.

From iPods filling commuters' ears, the screens scrolling headlines in the elevator at work to proliferating on-the-move tools like cellphones and Blackberry handhelds, media is everywhere in the United States, like much of the rest of the developed world. "

Also: "The average person spends about nine hours per day using some type of media, which is arguably in excess of anything we would have envisaged 10 years ago"

Also: "On a typical day at the end of 2004, 70 million Americans went online to use email, get news, find health and medical information, book travel or countless other activities, a figure 37 percent higher than four years before, the survey found."

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